Tuesday, July 20, 2010

The Most Marketable Man In Baseball: Derek Jeter

Sports Business Daily did a recent survey to find out who the most marketable player in baseball was. They asked corporate brand managers, marketing and branding executives, and baseball media this question, and with almost 80% of the first place votes Derek Jeter topped the list.
  1. Derek Jeter, New York Yankees
  2. Albert Pujols, Cardinals 1B
  3. Joe Mauer, Minnesota Twins C
  4. Stephen Strasburg, Washington Nationals SP
  5. Ryan Howard, Philadelphia Phillies 1B
  6. Evan Longoria, Tampa Bay Rays 3B
  7. Tim Lincecum, San Francisco Giants SP
  8. David Wright, New York Mets 3B
  9. Alex Rodriguez, New York Yankees 3B
  10. *Dustin Pedroia, Boston Red Sox 2B/Torii Hunter, Los Angeles Angels CF
*Pedroia and Hunter tied for 10th place

Not a surprise here. He is the face of baseball and has been for years.

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